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Flagship offer

Performance Marketing Growth Review + 90-Day Implementation

Find the bottleneck, set the scorecard, and implement the next priority across media, creative, measurement, and conversion.

This is for Shopify and lead-generation businesses that already have an offer and need a clearer path from acquisition spend to a useful business result.

Start with context, not passwords. The application takes a few minutes.

$2M+

highest monthly ad spend managed

10 yrs

operating a Shopify store

17.13x

reported charity paid-search value / cost

$1.03M

reported all-channel Shopify sales

Metrics are reported snapshots with their source context and evidence limits stated on the results pages.

The engagement

One system from diagnosis to implementation.

The work is sequenced so you know what the data says, which decision matters next, and what gets implemented first.

01
Diagnose the constraint

Review the offer, economics, acquisition channels, conversion path, and measurement so the next decision is based on the business problem, not a dashboard surface metric.

Growth review and evidence map

02
Set the scorecard

Agree the primary business result, conversion definition, value logic, and decision thresholds for the next 90 days.

Decision scorecard and priority roadmap

03
Implement the priority

Execute the highest-leverage work across Google Ads, Meta Ads, creative testing, tracking, landing pages, or funnel CRO within the agreed scope.

90-day implementation plan and working backlog

What you receive

Decisions you can use immediately.

The output is designed to guide budget, implementation, and testing decisions. It is not a generic list of platform tips.

A written diagnosis of the first bottleneck and the evidence behind it
A primary conversion and measurement map for the agreed business goal
A channel and budget recommendation tied to economics and capacity
A performance creative testing brief with angles, hooks, and learning questions
A landing-page and funnel CRO backlog ordered by expected decision value
A practical 90-day sequence with what to change, what to monitor, and what not to touch yet

Fit before scope

The right project starts with the right constraints.

Good fit

You have a real product, service, offer, or store and a measurable acquisition goal.
You are willing to share the current setup, reporting context, and the commercial constraints.
You want senior strategy plus hands-on implementation, not a generic audit PDF.
You need a focused priority across media, creative, measurement, or conversion.

Not a fit

You want a guaranteed ROAS, revenue, or lead volume before the offer and data are reviewed.
You only want more traffic while ignoring conversion quality, margin, or sales capacity.
You are not ready to change the offer, measurement, creative, landing page, or follow-up when the evidence supports it.
You need account access or passwords shared by email. The review does not require that.

Before you apply

Clear answers before the conversation.

Do I need to give you account access?

No. Start with the website, business goal, primary conversion, channel context, and the question you need answered. If a private account view is useful, open it yourself and share your screen.

Is this only for ecommerce?

No. The same system can support Shopify, lead generation, bookings, services, and other offers. The scorecard changes with the business result.

Do you only manage ads?

No. The work can include Google Ads, Meta Ads, performance creative strategy, conversion measurement, landing pages, and funnel CRO. The scope follows the bottleneck.

Can you guarantee results?

No. Results depend on the offer, economics, market, website, sales process, data quality, and execution. The engagement makes the next decision clearer and ties work to a defined scorecard.

How is the price decided?

The scope depends on channel complexity, measurement requirements, creative volume, landing-page work, and implementation depth. The application collects the budget and timeline context before a proposal is discussed.

Pre-call preparation

Make the first conversation useful.

Bring the website, primary conversion, current channel, spend or launch budget, and the decision you need help making.

Open the prep guide

Ready to identify the next growth priority?

Send the context first. We can decide whether a review, a focused implementation project, or ongoing management makes sense.

Vince Servidad

The operator behind the offer

Vince Servidad

Performance Marketer & Creative Strategist

Performance marketer and creative strategist for Google Ads, Meta Ads, performance creative testing, conversion tracking and attribution, and landing-page and funnel CRO. Highest monthly ad spend managed: $2M+. I have operated a Shopify store for 10 years.